Strive CEO Predicts Bitcoin Could Climb Without Limit as US Debt Woes Mount

Matt Cole, chief executive of Strive, has suggested that Bitcoin (BTC) could rise without bound versus the US dollar. He contends that a worsening debt crisis in Washington, rather than the cryptocurrency's built-in supply cap, will ultimately erode the greenback's purchasing power.

Cole shared his views during an appearance on Bloomberg Crypto. Digital asset markets have regained roughly $3 trillion in total value since January. Strive, which operates as a Bitcoin treasury firm by raising funds to acquire and hold BTC on its balance sheet, has been among the most active purchasers throughout the current market cycle.

A Fiscal Crisis, Not a Crypto Story

Cole argued that if the Federal Reserve and the Treasury Department entirely withdrew from the bond market, the yield on the 10-year Treasury would already exceed 10%.

He acknowledged that Treasury Secretary Scott Bessent is currently keeping long-term rates in check, but contended that such intervention merely postpones an inevitable reckoning, given that neither political party in Washington demonstrates a willingness to reduce government spending.

“We think Bitcoin can effectively go to infinity versus the dollar.”

— Matt Cole, on Bloomberg

That reasoning underpins Strive's publicly stated projection of a 50% compound annual growth rate for Bitcoin through 2030. Cole described that figure as conservative when measured against the cryptocurrency's historical bull-market performance, a view he initially presented last month when he declared the bear market over.

The same logic also explains why Strive's SATA preferred stock, which distributes a daily cash dividend, has, according to Cole, surpassed Bitcoin's own return by more than 100% in 2026 even as BTC has traded roughly sideways.

Why the Treasury Model Endures

Cole also challenged the notion that the Bitcoin treasury company model is losing relevance. He maintained that the model never failed, but rather that companies lacking a clear strategy or sustainable debt terms encountered difficulties when the bear market arrived, while disciplined buyers continued accumulating even as Wall Street treasury desks resumed purchases.

Cole's perspective places Bitcoin's price movements secondary to a bet on US fiscal instability, a wager that only succeeds if bond markets and the dollar behave as he predicts over the coming several years.